Data is the new gold
- we help you to raise it
Collecting, processing and analysing large amounts of data
Companies often cite a lack of data or insufficient quality of the available data as an obstacle to the introduction of artificial intelligence. We have set ourselves the task of eliminating these problems. We support you in laying the foundations for data collection as well as tapping into external sources to obtain, process and analyse the necessary data.
You should read on if you
- want to collect useful data for your processes on the Internet
- want to prepare and consolidate the data available in your company
- are among the 29.6% of companies that complain about a lack of data availability1
- are among the 27.5% of companies with insufficient quality of available data1
Data collection
Based on our dedicated physical crawling network, we can monitor and record online sources quickly and comprehensively. Data collection in internal areas with login requirements is also no problem for our crawlers.
A physical proxy network can also be used to conceal or change the geographical origin if required.
- Dedicated crawling network
- Physical proxy network
- Selectable crawling intervals
- Any online sources
Data enrichment
Existing data can be enhanced with information from other sources (e.g. online databases or other internal company data sources).
With the help of artificial intelligence, image data can be analysed and used for identification, matching or categorisation.
Based on the technology of our AI agent AIMAX®, clustering or context-based categorisation can also be carried out using unstructured data and texts.
- Data refinement based on online databases
- AI-based image matching
- AI-based context analysis for categorisation
Interfaces
We create interfaces where you need them - whether proprietary software or open source solutions.
Our team of developers specialises in the challenges of digitalisation. Linking different specialised software systems and their data is part of our daily business.
- Connecting proprietary systems - e.g. with the cognitive AI EMMA RPA
- Connecting unstructured data with the AI agent AIMAX®
- Use of middleware systems such as Prometheus, graylog, etc.
- Data transformations with XSLT
- Customised development of interfaces as required
'Dealing with large amounts of data is part of our daily business. With our PRICE monitoring service, we have been collecting millions of data records every day for over 10 years, which we enrich for our customers and make available in the desired format. Feel free to get in touch with me!'
Quantity as an essential basis for pattern recognition
The amount of available data plays a decisive role in the development of powerful artificial intelligence (AI). The quantity of data significantly influences the AI's ability to recognise patterns, make predictions and solve complex tasks effectively.
For these reasons, the amount of data plays a crucial role in training an AI:
- Better model accuracy: A large amount of data enables AI models to recognise more comprehensive and accurate patterns. The more data the model can process, the more accurately it can make predictions and filter out irregularities.
- Diversity and representativeness: An extensive database covers a greater variety of scenarios and variations, which improves the AI's ability to react robustly in different situations. It ensures that the model is not just fixated on specific or rare data patterns.
- Increasing robustness: With more data, the AI can generalise better and is less susceptible to overfitting. It learns not only to understand exceptions, but also to apply general rules, which increases the stability of the model.
- Fault tolerance: A large amount of data also makes it possible to better process anomalies or incorrect data points in context without negatively influencing the overall model. This contributes to the reliability of the model predictions.
- Enabling deep learning: Especially for deep neural networks, which have a large number of parameters and complexity, large amounts of data are required to make the models meaningful and powerful.
The amount of data is not only an advantage, but a necessity in order to utilise the full potential of artificial intelligence.
Below you will find typical barriers to data quantity:
Obstacle 1: Data protection
As already described, the training of artificial intelligence (AI) is dependent on a sufficient database in order to develop precise and effective models. One of the biggest challenges here is the balance between the need for a large quantity of data and the strict requirements of data protection.
Data protection regulations, such as the General Data Protection Regulation (GDPR) in Europe, set strict rules on what data can be collected and processed. This can restrict access to large data sets and thus reduce the quantity of data needed to train AI.
As the public becomes more aware of the need to protect their personal data, companies have a duty to ensure transparent and compliant data collection practices. These requirements may lead to a more cautious data policy that further reduces the quantity of available data.
In order to train AI models effectively, a balance must be found between the required data quantity and data protection requirements. Innovative approaches such as federated learning, data trusts or synthetic datasets offer the opportunity to utilise data without jeopardising data protection. These solutions can help to overcome the challenges of data protection and provide AI systems with a sufficient database.
Obstacle 2: Heterogeneous IT landscapes
An often underestimated challenge is the heterogeneity of IT landscapes, which can make it difficult to capture and utilise large volumes of data.
- Data fragmentation: In many companies, data is distributed across different systems, platforms and technologies. This fragmentation makes it difficult to create a consistent and comprehensive database that is required for training AI models.
- Incompatible data formats: Different systems often use divergent data formats, making it difficult to integrate and consolidate this data into a unified data set. This can lead to gaps in data quantity, which is essential for effective AI training.
- Different data quality standards: Heterogeneous IT landscapes result in data from different sources having different quality standards. This inconsistency can hinder the availability of a standardised and reliable database.
- Silo data storage: Data is often stored in isolated silos, which makes it difficult to access for analysis purposes. Such silos prevent all relevant data from being brought together for AI training, which further limits the quantity of data.
To overcome the challenges posed by heterogeneous IT landscapes, a targeted approach to data integration and standardisation is required. The use of data warehousing, the implementation of interfaces and middleware as well as the promotion of a company-wide data strategy can help to create a high-quality and comprehensive database.
Background 3: Mental silos
An often overlooked obstacle to maximising data quantity are mental silos within organisations that can significantly hinder the effective use and integration of data.
Typical effects of mental silos in organisations:
- Fragmented mindset: Mental silos occur when departments or teams within an organisation view their data as individual property. This isolated mindset leads to data not being shared or systematically integrated, which limits the total amount of data that can be utilised for AI.
- Knowledge transfer: A lack of communication between teams can lead to valuable data sources remaining unknown or unutilised. This misses the opportunity to fully utilise and combine data for AI training purposes.
- Interrupted collaboration: When teams work in mental silos, there is often a lack of a shared vision or strategy for data processing. This leads to inefficient data management systems and impairs data collection.
- Corporate culture: A corporate culture that encourages silo thinking slows down innovation. This mindset can limit access to large amounts of data and thus minimise the quantity of data required for AI projects.
To overcome mental silos and maximise data quantity, companies should foster a culture of collaboration and open data sharing. Initiatives such as interdisciplinary teams, shared data governance strategies and data literacy workshops can help to break down mental silos and create a comprehensive data foundation for AI applications.
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Quality as a challenge for a good data basis
When training AI, the quality of the data is just as important as the quantity. Without high-quality data, even the most advanced AI models cannot perform at their best.
Key reasons for the importance of data quality for training AI models:
- Precision and accuracy: High-quality data ensures that the predictions and decisions made by the AI are precise and reliable. Incorrect or inaccurate data can lead to incorrect results that jeopardise trust in the AI solutions.
- Transferability: High quality data enables AI models to be applied effectively to diverse data sets. This means that models can work reliably across different contexts and applications.
- Reduction of bias: Inaccurate or incomplete data can lead to bias in AI. If there is bias in the data, this has a direct impact on the results of the AI. It is therefore important to minimise any bias in the data so that the AI acts fairly and objectively.
Below you will find typical reasons for poor data quality:
Falsification of data
An often overlooked but significant challenge for data quality is falsified data, which can arise for reasons such as self-protection.
In situations where individuals or organisations provide data, deliberately falsified or inaccurate information may be provided for reasons such as fear of negative consequences or the protection of privacy. This compromises the integrity of the database.
To minimise the impact of falsified data and ensure high data quality, robust data collection and validation strategies are required. This includes the use of anonymisation techniques to address the self-protection aspect and the implementation of mechanisms to detect and correct discrepancies in the data sets. Transparent communication and strong data protection guidelines can help to strengthen the trust of data providers and significantly improve the quality of the data.
Measurement errors & measurement problems
Measurement errors and measurement problems are a common and critical challenge that can affect data integrity and quality.
Inaccurate or faulty measuring instruments mean that the data collected does not correspond to the actual values. Incorrect calibration of measuring instruments or sensors can also cause systematic measurement errors that permeate the entire data set and have a completely negative impact on the quality of the data.
Measurements carried out under varying or unsuitable conditions may not reflect the real conditions. This also leads to inconsistent and unreliable data.
Careful data collection and validation protocols are necessary to minimise the impact of measurement errors and measurement problems on data quality. Regular calibration of measuring devices, training of personnel for accurate data collection and the use of advanced validation techniques help to increase measurement quality and ensure a reliable database.
Freedom for data acquisition
One of the often overlooked factors that can affect data quality is excessive freedom in data entry, for example in the form of free text fields for data entry.
Free-text fields allow users to enter information in different structures and forms, which can lead to inconsistent and non-uniform data sets. These inconsistencies make it difficult to process and analyse the data. The freedom of data entry can also lead to typos, abbreviations or even misunderstandings that affect the clarity and accuracy of the data. These errors are often difficult to identify and correct.
Free text fields can also be interpreted differently depending on how the user has understood the information. This ambiguity can affect the reliability of the database for AI training purposes.
To make matters worse, the automatic processing and analysis of free text data requires complex algorithms and natural language processing (NLP), which makes the data preparation process time-consuming and resource-intensive.
To counteract this, structured data input formats should be favoured. Predefined selection options, drop-down menus and standardised input fields ensure more uniform data entry. Such standards minimise the error rate and increase the consistency and quality of the data.
'From data collection to data refinement and the creation of interfaces, we also use artificial intelligence when necessary. Used with expertise and care, it works wonders - in the shortest possible time.
Do you have a data problem? Talk to me!'
Diversity as a necessity for meaningful data
Diversity in data is a crucial factor for the successful development and application of artificial intelligence (AI). A diverse database enables AI models to learn more broadly and comprehensively, which leads to more robust and reliable results. The following reasons illustrate this once again:
- Comprehensive representation of reality: Diversity ensures that the data covers a wide range of scenarios, perspectives and variables. This allows the AI to learn realistic and comprehensive models that work effectively in different and unfamiliar situations.
- Avoiding bias: Diverse data helps to reduce bias that can result from biased or homogeneous data sets. By minimising bias, fairer and more objective predictions and decisions can be made by the AI.
- Increasing robustness: With a wider range of data input, AI can be more resilient to anomalies and changes. It can respond better to dynamic environments and remain stable even if the underlying conditions change.
- Fostering innovation: A diversified database provides new insights and encourages innovative approaches to problem solving. It encourages creative modelling and applications by considering different perspectives.
- Improved generalisation capability: Diversity enables AI models to recognise not only specific but also general patterns. This makes the models more effective in a wide variety of contexts.
Ensuring data diversity requires strategic efforts in data collection and integration. Companies should aim to collect data from different sources, populations and contexts in order to create a broad and representative database.
Potential external data sources
As we have no doubt conveyed to you by now, data is at the heart of any successful AI initiative. Choosing the right sources for data collection is crucial to effectively train AI models and gain valuable insights. In addition to the internal data you already collect in your organisation, here are some suggestions for possible sources of external data:
- Data platforms: Platforms such as Kaggle, for example, offer a wealth of open data sets that are collected and provided by the community. They are not only an almost inexhaustible source for various data categories, but also offer competitions and forums for the exchange of knowledge and experience.
- Data search engines: Specialised search engines, such as Google Dataset Search or other industry-specific tools, make it easier to identify and access publicly available datasets. They act as hubs for discovering relevant and up-to-date data.
- Data crawlers: These automated tools continuously search the internet to collect structured and unstructured data. Data crawlers are particularly useful for efficiently extracting large amounts of data and making it available for analyses. We also operate our own data crawler service, which we use for PRICE monitoring, among other things. However, the capabilities of our crawlers go far beyond pure price recording. Do you have specific requirements in this area? Talk to us!
- Crowdsourcing: In this method, data is collected through the collective participation of many people. Platforms such as Amazon Mechanical Turk make it possible to create large and diverse data sets through the collaboration of the global community, which is particularly valuable for the collection of training data for machine learning.
Public databases and government data: Many governments and public institutions make their data available for free to promote transparency and encourage innovation. Such databases often contain statistical information, survey data and geographic data.
Examples include:
GovData: The data portal for Germany is the central open data portal for public administration in Germany and offers access to a variety of data from different areas, such as the environment, economy, transport and more.
Destatis: The Federal Statistical Office provides comprehensive statistical information on a variety of topics, including the economy, population, health and education. This data is often available in the form of reports and datasets.
Federal Environment Agency (UBA): The Federal Environment Agency provides data on the environment and climate protection. This includes information on air quality, water, soil and emissions.
These sources offer a wide range of opportunities to collect the high-quality and relevant data needed to develop powerful AI projects. Of course, the choice of the appropriate data source depends on the specific requirements and objectives of your project.
AI-based image matching for data enrichment
Understanding image content instead of comparing colours
What if ...
... your application understands the content of images?
A depicted object could be recognised on other images. This can be used, for example, to identify duplicates in product databases. Another use case is the automated recognition of correlations in image databases. In a production process, parts can also be recognised on the basis of camera images.
Another interesting area of application is in the field of online shopping. In our example image, the AI would recognise that it is an outdoor accessory. This information could then be used to automatically suggest an all-weather jacket or other outdoor clothing items, for example - without having to create these relationships manually in advance.
This AI feature is also used, for example, in our PRICE monitoring service.
1 Source: German Social Collaboration Study 2020(https://www.campana-schott.com/media/user_upload/Downloads/Career/Infokit_women_work/Deutsche_Social_Collaboration_Studie_2020.pdf)